Instagram: @claudiatoran Behance: www.behance.net/claudiatoran Website: www.claudiatoran.com
1. What's your story? Where are you from?I’m an illustrator from Valencia (Spain) After my studies I came to London to get some fresh air and see what happen. And here I am, two years after, seeing what is happening, working hard and trying to grow up as a creative, and learn everyday.
2. Tell us about your aesthetic.I can say that I love color and composition. I also like deforming reality and trying to see things from a different perspective. I love mixing textures and mediums and I guess this comes from my interest on naive and kitsch aesthetics, I think I’m influenced by many different trends...and they keep changing all the time.
3. What is your favourite medium and why?I just love doing stuff...drawing, painting, creating things and I really don’t mind about “how”. In fact I like when I don’t have nothing to draw with and so I discover new mediums and techniques like drawing with sand, with my finger or with food (this is a bit disgusting but it actually works) Anyway if I was in a deserted island where I just could choose one, I’ll say pencil and paper...and why? because I’m quite basic I guess.
4. What is your artistic process like?It is so free (when it just depends on me or on cool clients) and a bit messy to be honest. I’m a bit impatient when it comes to preparation of a project. I’m not the kind of person that does hundreds of sketches and color tests. I just want to start it! get dirty! do it! So from the very beginning I understand the piece as a final work that I build step by step, if that make sense. I’m quite obsessed with color and its balance so it usually starts as an abstract painting and then I continue with the rest of the scrawl. And without doubts, the final bites are the longest part of the process. I can literally spend days just to change a line or a little something until everything works to me. Then comes the client and says...how about we change that color?
5. Who and/or what inspires your work?Everything!!! People, travel, life! Ideas are floating everywhere, like love and Pokemon.
6. What role does art play in your life? How does it change the way you view the world?Art has always been so important to me, but I guess now is when I’m aware of that. When I was a kid I was looking at my dad painting, at those street artists making caricatures, I was reading many books with illustrations, drawing anytime, anywhere. So I’m not sure, I think I always looked this way. Paying attention to the little things, trying to see the world from a different point of view.
7. Where did you study?I studied Fine Arts in Valencia, my beautiful sunny city. In between I did one year abroad in Leeds University, where I developed my more “conceptual” work. I did a lot of video-installations and weird stuff but looking back I think this period was so important to me and to my artistic development. And then I came back to Valencia, my sunny beautiful city, to do a Masters in Illustration and Graphic Design. I learnt a lot this year, it was like a period of preparation for real life, for professional life. And also it was so much fun!
8. Where do you see yourself in five years?I hope illustrating and travelling a lot, that would be the dream.
9. What about in ten?This is really blurry just yet...but doing art for sure.
10. What do you hope to achieve with your art?I’m not thinking a lot about that, maybe I should...I don’t know, it would be great to use it as a tool to help or change something in this world that has many things that need to be changed. And of course I would love to share my work with a big and heterogeneous public, make them feel things or make them think or enjoy, as the work of other artists does to me. I think this is magic.
11. Now, tell us a little more about you as a person: what is your favourite food?I’m going to sound super topic spanish here but I’m going to say paella. And tapas!
12. Favourite book?Subir hacia abajo. Is a mix about Nepal and philosophy...my dad wrote it.
13. Favourite genre of music?Uh...
14. What are your hobbies?Music. That’s why the previous question is so hard.
15. If you weren't an artist, what would you be?A musician. That’s why the past two questions were so difficult. Or a poet, it would be nice.